Category Archives: Marketing

NEW HOME DEMAND UP IN 66% OF METROSTUDY MARKETS

Our October collection of new home and building lot demand in Metrostudy’s 36 markets indicates that typical seasonal decline continues in the majority of markets, but inventory in the pipeline appears stable, and the pace of starts continues to climb. … Continue reading

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BACK OF THE ENVELOPE THINKING

There are so many myths about what home buyers won’t pay for. And I’ll submit that too many of these myths are based on ineffective sales practices personally observed over the past 25 years working with the housing industry. If … Continue reading

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Lawmaker looks at proposal to ship water from Alaska to parched California

A proposal to ship 9 billion of gallons of water a year from Alaska to drought-plagued California caught the eye of U.S. Rep. Janice Hahn, D-Calif., who calls it “an idea worth exploring.” After reading about the concept in USA TODAY in … Continue reading

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Build a Better Email & Stand Out In the Inbox

There was a time, not so long ago, when people said email was dead … and then, along came the smartphone. Now even your grandma checks email on her phone, which has led to email becoming 40 times more effective … Continue reading

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